Personalised printing, also known as variable data printing, or sometimes ‘mail merge’, allows you to customise each individual item in a large batch. This is ideal for bulk mailings that need to be addressed personally to individual recipients, such as monthly billing, circulars, or coupons. Modern technology also allows for additional customisation through the use of ‘versioning’ – customising additional elements of design and content like images or wording to specifically target sub-sections of your customer base. We are registered with the Data Protection Commissioner so you can be assured that we are fully compliant with GDPR regulations.
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